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Trade businesses will make the most millionaires in the next 10–15 yrs — Wealthy Way

12 lessons: how a 24-year-old's line-striping firm sold for $2.4M, the pitch that opens off-market deals, and why 60-plus businesses may have cost the guest $50M

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Nov 08, 2026
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Wealthy Way · Nov 6, 2026 · 1h 19m · 70m saved

With Keaton Hoskins, Entrepreneur and Owner of More Than 60 Businesses

Trade businesses will make the most millionaires in the next 10–15 yrs — Wealthy Way

A 24-year-old who was earning $80,000 a year working for his father just sold his line-striping and asphalt company in North Carolina for $2.4 million, two years after starting it. Keaton Hoskins, an entrepreneur who has started or bought more than 60 businesses and mentored that founder, told Wealthy Way that plumbing, electrical and paving firms are about to become the best small businesses in America. Most young people now want to be content creators, and Keaton says that leaves trade businesses short of workers and free to raise prices.

"Right now you have a plumbing problem, you call six plumbers, you get six bids. In 10 years that's not going to be a thing... Trade-specific businesses will make the most millionaires in the next 10 to 15 years, 100%, because they'll be able to charge whatever they want." — Keaton Hoskins

Keaton now teaches his method for buying businesses with seller financing to roughly 2,000 members of his coaching programs.

The full interview is covered here so you can skip it. 79 minutes of audio, 9 minutes of reading.

Here are the 12 lessons that matter.


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Key Takeaways

  • Keaton expects plumbers charging $200 an hour today to charge $500–$1,000 an hour within 10 years

  • A 24-year-old's line-striping company sold for $2.4M two years after it started

  • The best acquisitions never reach a listing site, according to Keaton, and he finds them by telling people he buys businesses for more than they are worth

  • Spreading himself across 60-plus businesses cost Keaton at least one $50M company, by his own estimate

  • Profit in the owner's pocket is the only measure of success Keaton accepts, not revenue

  • Ryan Pineda argues that net worth ignores the years spent earning it, and measures a "return on life" instead

1. Faith and a Mission Story

The conversation opened on religion, and it set out who the three men are before any business came up.

Keaton describes himself as a practicing but imperfect Mormon

The early segment ran through a hypothetical about Christ walking into the room, Joseph Smith's vision and two stories from Keaton's two-year mission for the Church of Jesus Christ of Latter-day Saints in Seattle. In one, he slapped a man who confronted him, which nearly got him pulled from the mission.

"This guy gets in my face, screaming and swearing at me, telling me I'm anti-God. And I just slapped him — so hard... Surprisingly, I think God had to have been there, because I didn't knock him out. Usually when I slap people, it knocks them out." — Keaton Hoskins

Ryan Pineda, the real-estate investor who hosts Wealthy Way, described himself as a non-denominational Protestant.

"I'm Protestant — Christian. The church we go to is called City Light... more charismatic Pentecostal. Lot of singing, shouting, loving. I love those churches." — Ryan Pineda

2. Trades Are the Gold Rush

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